TH

Tom Hill

Works at an AI startup

I write the Plainly articles: plain-English guides to cheap ChatGPT alternatives, cheap open-source models, and getting good AI answers without the big subscription.

The articles come from a simple belief: most people don't need the most expensive AI — they need one that just works. I use cheap open models daily, track how the frontier moves, and write down what actually holds up. Everything is dated, sourced, and honest about where it isn't.

Articles

All posts on the Plainly blog, newest first.

Guides · · 7 min read

Does ChatGPT have ads? Yes, on Free and Go

Yes. ChatGPT shows ads on its Free and $8 Go plans. When they started, what they look like, how to avoid them, and which other AI apps run ads.

Guides · · 6 min read

How to turn off ChatGPT ads: every option

ChatGPT shows ads on Free and Go. Switch Free to ad-free for lower limits, use a Temporary Chat, or pay for Plus. Exact steps and what each costs you.

Guides · · 3 min read

Plainly vs Perplexity: which to use

Both search the web and cite sources. Perplexity is built around research at $20 a month. Plainly is a $5 everyday assistant. How to choose.

Guides · · 6 min read

Claude Pro usage limits: how they work

Claude Pro limits reset every five hours, with a weekly cap on top, shared with Claude Code. What uses them up, Fable access, usage credits and Max.

Guides · · 8 min read

How do AI apps make money? The revenue models

Subscriptions, ads, API sales, business seats, partner bundles, your data and investor cash, with October 2026 prices. Then how a $5 app pays its way.

Guides · · 7 min read

How to switch from ChatGPT to another AI app

Export your chats (it can take a few days), copy your memory and custom instructions, import them into Claude or Gemini, then cancel. Step by step.

Guides · · 13 min read

The best AI apps in 2026, ranked by value

Ten AI assistant apps ranked on what you pay against the work you do, with prices, ads, training defaults and platforms checked October 2026.

Guides · · 7 min read

What's the catch with cheap AI? A scope limit

The catch is scope: a model a step behind the frontier, no images, no projects. Plus the data, price-rise and quality questions, answered with numbers.

Guides · · 9 min read

LLM vs AI: what LLM means, in plain English

In AI, LLM means large language model, one kind of AI (it's also a law degree). LLM vs AI vs chatbot compared, and 22 AI terms in a sentence or two.

Guides · · 6 min read

Is Plainly right for me? Who it's for

Plainly suits anyone who wants one simple AI chat app for $5 a month, with web search and file reading. Skip it if you need an API, images or memory.

Guides · · 9 min read

ChatGPT student discount: 4 free months of Plus

US college students get four free months of ChatGPT Plus if they claim by October 31, 2026. The terms, the renewal, and every other AI student discount.

Guides · · 6 min read

Plainly vs ChatGPT: where each one wins

ChatGPT is faster, has a good free plan and far more features, with ads on Free and Go. Plainly is $5 a month, no ads, never trains on chats.

Guides · · 9 min read

ChatGPT Plus vs Pro: what $100 to $500 buys

ChatGPT Plus is $20 a month; Pro is $100, $200 or $500. What Pro adds over Plus, how the three Pro tiers differ, and where Business seats fit.

Guides · · 5 min read

Is ChatGPT Plus worth it? Who should pay $20

ChatGPT Plus is worth $20 if you program, your work pays, or you use it professionally. What it adds, and how it compares with Claude Pro.

Guides · · 7 min read

Is ChatGPT Go worth it? Go vs Free vs Plus

ChatGPT Go costs $8 a month. What it adds over Free, what Plus adds over Go, its real limits and ads, and who should pay for it.

Guides · · 3 min read

Does Plainly train on your chats?

No. Your chats are never used to train AI, and nobody at Plainly reads them unless you ask or the law requires it. Where they go and what is kept.

Guides · · 12 min read

Best AI for writing? I tested three

ChatGPT, a $5 app and a frontier model on five everyday writing tasks. Every answer printed. The $5 app tied ChatGPT; the frontier model came last.

Guides · · 6 min read

DeepSeek app vs ChatGPT app: which to use

The DeepSeek app is free and ad-free but stores chats in China. ChatGPT is smoother and does more, with ads on Free and Go. Features and privacy compared.

Guides · · 6 min read

Will AI get cheaper? What the prices show

The same AI ability gets about 13 times cheaper each year (Epoch AI). Top models and $20 plans hold their price. Dated prices, and my forecast.

Guides · · 6 min read

Chinese AI models in 2026: how close are they?

The main Chinese AI models in October 2026, how they score against ChatGPT, Claude and Gemini, and their prices. Close for everyday use, behind at the top.

Guides · · 8 min read

Free vs paid AI apps: every tier compared

ChatGPT, Claude, Gemini, Copilot and Perplexity free vs paid, from $4.99 to $500 a month, and why heavy users should skip the $20 plan.

Guides · · 6 min read

Is a $5 AI subscription good enough? Yes

For everyday asking, yes. How $5 compares with free ChatGPT, Go at $8, Google AI Plus and the $20 plans, and the one thing $5 can't buy.

Guides · · 9 min read

Why is China open-sourcing its AI models?

China's top AI models are open; America's top ones are closed. The published reasons, my view, what open weights means for you, and GPT-OSS vs DeepSeek.

Guides · · 9 min read

Why are Chinese AI models cheaper?

Each answer uses a small slice of a huge model, dozens of hosts compete to serve open weights, and labs price for growth. Prices checked October 2026.

Guides · · 8 min read

Why is ChatGPT so expensive? Where $20 goes

Running frontier AI costs more than OpenAI earns: $13.1B revenue in 2025 against about $34B in costs. What each ChatGPT price, from $8 to $500, buys.

Guides · · 7 min read

Which AI model should I use? October 2026

As of October 2026: Claude Opus 5.5 for writing and coding, ChatGPT for research, any current model for everyday questions. The picks change fast.